Entries by smoove

Pro Digital Marketing Tips from 13 Top Industry Experts

Technology is causing the rapid advancement of digital marketing, which means to stay relevant, you have to continuously assess, test and create solutions to grow your business’ digital marketing presence. In fact, 76% of people believe that marketing has changed more in the past two years than the previous 50. In particular, email marketing requires […]

All in one vs. best of breed automation tools – what should your small business opt for?

With so many marketing automation tools out there, it’s not always easy to choose which one is right for your business. So, what should you consider during your decision-making process? There are best of breed platforms that focus on specific elements, and then, there are all-in-one tools that cohesively manage your CRM, automate emails, social […]

How to run a successful smartphone campaign

In 2018, smartphone technology is so advanced that mobile phones are slowly replacing desktops and laptops. We use mobile phones to open and answer our emails, to browse social media, even to order a meal or taxi via SMS and different apps. The best thing is that we can do all of these things while […]

Why use marketing automation for small businesses

When running a small business, financial and human resources are limited. That’s why it’s necessary to use marketing automation for small business in order to grow, serve customers, and increase your bottom line. Gartner predicts that by 2020, 85% of consumers will manage their customer relationship without talking to a human. What can a marketing […]

What Makes People Forward Emails

When you send an email marketing message, its success is commonly measured by the open rate and/or the click through rate. But, what about message forwarding? The best case scenario is to have your subscriber amplify your message by sharing it with their network. So, what steps can you take to make your message more […]

Top local business online marketing hacks

In order to convert and engage their customers, SMB’s need a new approach to marketing. One of the best ways to differentiate themselves from other similar companies in the market, businesses can begin by employing new community-centric and local business online marketing strategies to reach their customer at the right place and time. All businesses […]

3 winning SMB’s marketing strategies

There are countless examples of marketing strategies that SMBs can employ to draw in more customers and improve their bottom line. The success depends on a number of factors, ranging from the customers and their habits, to the work you’re doing and how you’re approaching it. Here are three of the best marketing strategies and […]

Low budget online marketing tips for quick wins

You’re ready to put your digital marketing strategy to the test, but you don’t want to, neither can you afford to break the bank.The good news is there is a lot you can accomplish with little to zero cost using online solutions to reach mass audiences. According to research, Americans alone spend, on average, 24 […]

Are QR codes still relevant in 2018?

Ever since they were introduced to the world of marketing and consumer advertising, QR codes have been praised as a very convenient way to increase conversion rates by bringing the potential customer to the company website immediately. Moreover, they play an important role in more targeted product and loyalty marketing. Despite this, we can also […]